Hmm, yes, Andy Rodick and Lacoste, Richard Gasquet and Lacoste... It's the tennisplayers who make Lacoste famous, not the other way around. Maybe the more A Rod get's Lacoste famous, the more he get's payed. I don't really know how it works, but I think Adidas would want A Rod, no? Maybe he has turned them down before.
Kim Clijsters also wore Fila...
I don't think he's turned them down before
but as far as i know.. his contract ended with Reebok, and he decided to choose Lacoste because as dentie says, it's the players that make the company famous, not the company that "use" the player... think A-Rod made a good choice there!
I think it's also Grojeain that has lacoste.. so all the french guys.. erm and a mad american!
And as for Andy.. i own some Fred Perry myself, and it's good stuff but i don't have any powder blue shirts *cough* *hint hint Andy!*
And as for brands.. i think Andy would suit Nike, of course not the pirates, but the clothes that Berdych wears is perfect!